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NVIDIA



Overview

Product heroes for virtualization software.
Design
Adelina Nohrnberg

Concept
Adelina Nohrnberg
Myra Yepez

3D Art
Uriel Gionedis
Henry Chen

Creative Direction
Myra Yepez



NVIDIA Virtual Compute Server (vCS) product hero. Product is for AI & machine learning workloads.




Details


Context
  • Product is software that enables virtual access to GPUs
  • 4 different versions
  • No established brand look for software
  • Enterprise audience
Strategy
  • Use abstract imagery to differentiate from company’s more well-known hardware products
  • Use clean, minimal imagery to depict complex products
  • Differentiate versions via color & shapes
  • Ensure visual connection to other company imagery via materials and color palette








#3D, #creative direction, #concept



Copyright © MMXXII  Myra Yépez